by Cornwall Trade Network | Jul 28, 2014 | Branding, Marketing, Text
Since 1991, we have seen the internet grow almost exponentially and the number of websites that now populate it is evidence of that unprecedented growth. As an example of this, there was only a single website in 1991 when it all started. By 1997, that figure had grown...
by Cornwall Trade Network | Jun 9, 2014 | Branding, Marketing, Text
Content marketing has become one of the more popular ways to promote both ecommerce and brick and mortar shops and businesses. While it can be tempting to use content promotion to create a glut of advertising that will register with search engines, this is not always...
by Cornwall Trade Network | Jun 2, 2014 | Branding, Business Growth, Marketing, Text
Web pages and web content can offer a very effective medium for driving business, but companies also need to be careful about finding good ways to connect, and not overdo the technology to the point of alienating customers. As a simple rule, sites that are easy to...
by Cornwall Trade Network | May 19, 2014 | Branding, Business Growth, Text
David Ogilvy perfected some of the most eye-catching and viscerally captivating print ads over the years. Much of his approach was quite simple, but it keyed in to target audiences to ensure that products were connecting with the proper consumers. One of his great...
by Cornwall Trade Network | Apr 21, 2014 | Branding, Business Growth, Marketing, Text
In today’s world, everything is done online. The Internet is the number one marketing hub of today. It’s the immediate go-to for a great number of consumers, internationally. If you’ve made the decision to begin selling your products online, you’re going to need to...
by Cornwall Trade Network | Dec 23, 2013 | Branding, Social Media, Text
By the end of June, 2012 it was estimated that there were 52.7 million individuals using the internet in the UK, representing just over 84% of the total population. Roughly 33 million individuals were accessing the Internet on a daily basis, or more than double the...